There's no one secret to taking beautiful photos, but good photographers build up a series of useful bits of know-how. They know that clouds, far from ruining a photo, give a great soft natural light for portraits. They know that unusual angles draw the eye, and that their feet are just as effective as a zoom lens.This book packs 62 of the most important creative ideas into one easy-to-read location, beautifully presented with example photos. None of these ideas need an expensive camera, fancy lens or a over-priced flash. The purpose of this book is to help you tell stories with your camera, whatever the camera.Whether you're photographing that perfect sunset or your morning coffee, Why Photographers Prefer Cloudy Days will show you how to capture it to best effect, whether you want it to look great on your Instagram, or amazing on your wall.